Earlier, customer journeys were simple, like a store trip. Not anymore. Modern consumers are far more connected and hyper-aware, and
Modern-day advertising relies a great deal on intelligent automation, data analytics, UX strategies, and related technology-backed solutions. Advanced tools and
Lately, things haven’t been easy for the digital publishing industry. Increasing competition, the constant emergence of new-age technology platforms, and
Every brand needs a partner who supports them at every stage in its journey. But to contend with myriad marketing
According to Zenith Media, 65% of the money spent on digital advertising in 2019 was consumed by programmatic. In 2022,
May 23, 2022
How To Put The ‘Digital’ in Digital Agency
It is not news that digital marketing for your brand can be done in 2 ways – you either take
In the post-pandemic world, enterprises of all domains adopt technologies like data science and data analytics, which is true within
EMarketer expects global spending on digital ads to reach $524.32 billion by 2022. 82% of the digital ad pie is
Digital advertising is not just about delivering a portfolio of ads on digital platforms. The pressure is on to meet
Let us begin by telling you how an average Indian shops today: Search for the latest products.Start getting targeted ads. Look